Experience Designer

Analytics toolkit for Banks to assess, model and design personalized experiences for customers; develop fine grained segmentation and profitability modeling of your customers and target markets, create differentiated product bundles and offer flexible rewards.

Personalized Experiences for your Customers...

Accelerate your digital transformation and drive customer delight by designing personalized engagement, offerings and experience.

Develop pragmatic profitability assessment of your customer segments to create product bundles and reward programs.

Insights to design engagement & offerings for your profitable customer segments

ENGAGEMENT ANALYSIS

Evaluate transactional and operation data across channels and applications to analyze interactions, encounters, engagement and customer sentiment.

JOURNEY MAP PROFILING

Model customer journey maps across channels, products, process and intent to review service delivery, transitions, sentiment and identify opportunities for efficiency and differentiation.

MICRO SEGMENTATION

Leverage data from internal applications, enhance with external sources and apply multi dimensional analysis to develop fine grained segmentation across demography, life stage, behavior, needs and aspirations.

OPPORTUNITY ANALYSIS

Identify your ‘best value’ customer profiles, analyze size & value of the opportunity across your existing customers as well as target markets; assess existing product offerings with segment preferences.

PROFITABILITY ANALYSIS

Leverage flexible and customizable profitability calculator to calculate true business value from each of your segments; analyze service delivery costs to identify optimization opportunities.

PRODUCT PERSONALIZATION

Apply insights from segmentation, profitability and opportunity analysis to develop segment focused product bundles that can be further customized to individual customers based on their preferences.

LOYALTY REWARDS

Leverage flexible and customizable Rewards Calculator to offer reward points for targeted actions and behavior; offer customizable points redemption with direct interface to external loyalty ecosystems.

PROCESS OPTIMIZATION

Apply insights from journey map profiling and product bundling to identify opportunities to enhance automation, straight through processing and multi channel service delivery.

IDENTIFY AND SEIZE THE ‘MOMENTS’ THAT MATTER

OPTIMIZE PRODUCTS, PROCESS & REWARDS

DELIVER MEASURABLE BUSINESS IMPACT

POWER YOUR ‘CUSTOMER CENTRIC’ BUSINESS

ELIMINATE Friction

Deliver seamless experience across channels eliminating redundant steps, wasted interactions and hand-offs.

AMPLIFY Personalization

Differentiate your products & services at every possible interaction through well crafted and personalized engagement.

OPTIMIZE Process

Benchmark process activities, evaluate (micro) moments, experience scores and optimize across departments and LoBs.

DRIVE RoI from CX initiatives

Eliminate manual mapping, modeling, analysis & integration efforts and leverage engagement data for decision making.

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